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I once knew a coach who took marketing course after marketing course. Writing your offer. Building your list. Launching your program. Honing your message. Telling your story.
All of them.
She took them all because each one promised to teach her something she felt she didn’t know. Something she needed to know for her coaching business to finally take off. Some secret formula to success…
“But no one signed up!”
That’s what a colleague said to me in despair last year. We were talking about a course she’d just created, but no one had signed up for it. She was feeling pretty down. She was sure it was not only a sign that what she had to offer wasn’t connecting in any way with any one, but she also was making it mean something much larger.
She was starting to think she’d made the wrong decision thinking she could be a coach in the first place.
Look, I know it is so easy to get discouraged….
Are you having trouble creating consistent content for your business?
Maybe you committed (once and for ALL!) you’re going to do weekly blog posts and yet, every day you find yourself arrowing that to-do item forward until a week (or weeks) have passed by…
Maybe, at one time, you started out full of inspiration, but soon the ideas didn’t seem to flow. To be honest, it’s been hard to come up with new things to write about all the time.
Or perhaps you know you should have a schedule for posting, but every time you think about getting more organized, you remember all the time management spreadsheets you made in the past and how quickly you abandoned them…
