What Are You Waiting For? Marketing Where You Are Right Now

What Are You Waiting For? Marketing Where You Are Right Now

You're looking forward to your business being in a better place.

If you're a coach, healer or other creative working to develop and grow your business, you've got dreams. You have work to do in this world. People to help. Souls to guide. Individual to help heal. Transformations to make space for. And you know, deep down inside, that your business is the way you're going to be able to really help.

At the same time, you know you need to be sustained by your business. Supported. You want to make money. You have bills to pay, children to care for, or families to contribute to. You need to receive and give your money freely in a way that aligns with your deepest values.

And yet, your business isn't there yet…

Find The Right Words: Marketing with Resonance

Find The Right Words: Marketing with Resonance

Maybe you’re churning out newsletters, articles, videos or social posts. You're showing up consistently, weekly or more often, sharing educational content and making genuine offers. Your emails get opened. And your posts get comments. From time to time. You get an email back from a reader thanking you. Every so often.

But, overall there aren’t a ton of people engaging with what you've written. Other coaches, healers or creative entrepreneurs do, though. And that’s a good thing, right?

On one level, yes, that means what you’re putting out there is being noticed. Perhaps it’s impactful, resonant, or inspirational.

But you wonder, what’s the deal? Why aren’t other people responding?

Building Your Business

Marketing authentically is about making genuine connections. Yet often I see coaches, healers and other creatives get caught marketing their soul-based business. They feel stuck. Maybe their business represents their true self, and up to this point they haven’t shared that widely. Doing so feels vulnerable. Or maybe they worry about bothering others with their offers or being seen as pushy. They really don't want to be "that" business owner. Or maybe it’s something else entirely.

The truth is - your work in this world is for you be you, the real you. That’s true for your life and for your business. When you share your light, you make this world a better place.

And that’s something we all need more of.

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Finding Freedom from Fear in Your Marketing

Finding Freedom from Fear in Your Marketing

Maybe you’ve just finished your coach or healing training. You’re excited! And daunted. You’ve never built a business before. Or maybe you’ve been working in your business for a while now, and you need to try something new. Perhaps you need to shift your niche or launch something significant.

Maybe you have an opportunity to partner with someone, bringing new visibility to yourself and your business. Or perhaps, you’re about to undertake something big – like the writing of a book or developing a membership site.

If you find yourself here, you may’ve wondered - at least a little - am I up to this? What if I’m not?

Make No Mistake: Messing Up in Marketing

Make No Mistake: Messing Up in Marketing

Maybe you put the wrong date for your workshop in your email newsletter, or spell-check messed up the post you wrote, and you didn't catch it before posting to Instagram. Or perhaps your email sequence was set up incorrectly and you double-emailed your list. Maybe you sent something to previous clients that was intended for prospective clients.

These examples - and literally hundreds of others - are mistakes - small and big - you can make marketing your business. For many coaches, healers and creatives making those kinds of errors can really sting.

A few weeks ago, you received an email from me that started out "Oren when coaches, healers and other creatives market and build their business…"