Doing What Others Do vs. Owning Your Youness in Your Marketing

Doing What Others Do vs. Owning Your Youness in Your Marketing

Do you think you have to market like that really popular life coach who is always talking about making 7 figures.

Perhaps you think you should do things the same way as your healing teacher who has a killer online business.

Maybe you think you should be a bit more like someone you know from your training in your business or marketing, because they have built something really sustainable and profitable.

It’s easy to think that way.

You, Your Work and This Moment

You, Your Work and This Moment

These are dark times.

We are in the midst of global pandemic; infections and deaths from COVID-19 are resurging across the world. The forces of climate change are raining down destruction, with hurricanes in Central America, typhoons in the Philippines, and record wildfires on the west coast of the Americas.

And here in the U.S. we have a consequential presidential election in progress we'll likely still not know the outcome of by the time you read this post on Wednesday. The election is set against an ugly, divisive political backdrop. Those in power are trying hard to keep their position by any means possible. Those committed to the relentless pursuit of wealth are continuing to profit.

It can all seem like too much.

Idea to Implementation: Steps to Stop Stalling Out on Your Marketing Projects

Idea to Implementation:  Steps to Stop Stalling Out on Your Marketing Projects

You get a spark of creativity. An idea to help you market and grow your business, like a challenge, a webinar, or a free gift. And then, you work on it a little while, putting the pieces in place to make it happen. But, after a while, you start to notice you're stalling out. You're dragging your feet.

It's not conscious on your part, but looking at it from the outside, it would look like the idea has been put on the back burner.

What's going on here?

Your Business and Marketing: Reframing 'Will It Work?'

Your Business and Marketing: Reframing 'Will It Work?'

Some days, do you find yourself wondering: Will my business work?

Maybe it's a full blown, active worry, something that feels like it won't leave you alone. Every time you connect with a colleague, look at last month's numbers, or attend a marketing webinar, it's there.

Or maybe, it's buried deep. Perhaps, you keep yourself so, so busy doing all the things, you don't have time to slow down and recognize that it's something you're wondering about. Until you hit a quiet moment, that is. And there it is. Right there.